The Nomads
Content Strategy and Marketing for Home-Based Mexican Takeaway
OVERVIEW
At The Nomads, where passion meets flavor, it wasn’t just about serving up mouthwatering Mexican dishes—it was about telling a story that kept customers coming back for more. As both the chef and marketer, I crafted a brand that people didn’t just eat—they experienced.
WHAT WAS DONE
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Developed an Instagram strategy that brought the vibrancy of Mexican cuisine to life, driving a 30% increase in engagement.
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Created promotional material that sparked a 25% jump in orders, proving that well-crafted content can translate into delicious results.
IMPACT
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Social media engagement soared by 40%, helping to solidify The Nomads’ presence in the local market.
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Customer growth increased by 15%, bringing new faces to the table through targeted content.
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Brand loyalty strengthened, with a 20% boost in retention thanks to a personal, flavorful touch in every post.